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  • Town Of Palm Beach Phipps Ocean Park Beach Restoration Project Named One Of America's Best
    TMS
    May 22,2017


    Town of Palm Beach Phipps Ocean Park Beach Restoration Project named one of America’s Best Restored Beaches 2017

    Palm Beach, Florida – The American Shore and Beach Preservation Association (ASBPA) and The Merchant Strategy announced today that the Phipps Ocean Park Nourishment Project, located in the southern portion of Town of Palm Beach, Florida is a winner of its 2017 Best Restored Beach Award.

    This award was established by the ASBPA to recognize the considerable efforts undertaken by coastal communities to manage and where necessary restore beach and coastal systems. “The Summer of ’17 is upon us and people across the nation are dreaming of sun, surf and sand,” said ASBPA President Tony Pratt. “We here at ASBPA take that love of the coast very seriously. We honor the efforts that go into managing and, when necessary, rebuilding the beaches that are in the hearts of so many vacationers.”

    “This year’s BRB winners represent a wide variety of beach types that offer unique and varied attributes. I congratulate the winners for their hard work and for the beautiful beaches they have protected and enhanced,” said Pratt. “For more than 50 years, beach restoration has been the preferred method of shore protection in coastal communities. Beach restoration is the process of placing beach-quality sand on dwindling beaches to reverse or offset the effects of erosion.”

    Palm Beach Mayor Gail L. Coniglio told The Merchant Strategy, “Receipt of this award from ASBPA is a great honor for the Town of Palm Beach to be recognized for the successes of the Phipps project and our community’s commitment to our shoreline. From our citizens, to the stakeholders, including the regulatory agencies, consultants, contractors, and our staff, truly this award can be attributed to seeing what can be accomplished when we all work well together.”

    The 2016 beach and dune restoration project placed over a million cubic yards of sand over more than 2 miles of shoreline on the beach and dune. The Phipps project is a key element of the Town’s coastal management program providing critical storm protection to upland properties while re-establishing the natural supply of sand for beaches to the south by acting as a feeder beach.

    For almost 60 years, beach restoration has been the preferred method of shore protection in coastal communities on the east, west, Gulf and Great Lakes coasts. The three main reasons for restoration are:

    • Storm protection – A wide sandy beach helps separate storm waves from upland structures and infrastructure.
    • Habitat restoration – Numerous species rely on wide, healthy beaches as a place to live, feed and nest.
    • Recreation – America’s beaches have twice as many visitors annually as all of America’s federal and state parks combined. Every year, there are more than 2 billion visitors to America’s beaches.

    During times of economic hardship, the beach can be an even more desirable vacation destination, offering families and visitors an accessible and affordable getaway. It is also an employment and tax generator:

    • Beaches contribute an estimated $225 billion annually to the America’s economy.
    • Each year, governments take in $570 in taxes from beach tourists for every dollar it spends on beach restoration.
    • Well over half of the nation’s gross domestic product ($7.9 trillion) is generated in 673 counties along the oceans and Great Lakes, according to NOAA’s National Ocean Economics Program.

    The Merchant Strategy will host a press conference Friday, May 26, at 10:30 a.m. at the South Palm Beach Fire Station, 2185 South Ocean Boulevard. The press conference will be immediately followed by a visit to the beach for refreshments and a photo opportunity.

    A complete list of award-winning beaches, and more information about beach restoration and ASBPA, is available online at www.asbpa.org.

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    ABOUT THE Project:

    Phipps Ocean Park is located in the Town of Palm Beach, Florida. The 2016 beach and dune restoration project placed over a million cubic yards of sand over more than 2 miles of shoreline on the beach and dune.

    This project is a prime example of the effective management of eroded beaches through the strategic implementation of modern nourishment practice and is a key element of a Town-wide nourishment program. The project has resulted in the conversion of a highly eroded and vulnerable shoreline into a healthy beach and dune system that provides storm protection, recreational use and nesting habitat for sea turtle and bird species. The project provides storm protection and resilience for upland properties.

    Not only does the project provide direct benefits in the project area but it also re-establishes the natural supply of sand for beaches to the south by acting as a feeder beach. In this way the project increases the overall health of the coastal system improving the stability of critically eroded beaches on Palm Beach Island.

    For more information on ASBPA, go to www.asbpa.org,

    Contact:

    Laura South, 561-371-7818 or Laura@themerchantstrategy.com

    The Merchant Strategy provides Public Relations, Public Involvement, Event Production and Government Relations services. www.themerchantstrategy.com

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