About Us
The Merchant Strategy, Inc. is a woman owned small business owned and operated by the company president – Sharon Merchant, a life-long resident of South Florida. The organization began serving clients in 2003, incorporating as The Merchant Strategy, Inc. in 2007.
The Merchant Strategy has a team of professionals that offer extensive expertise in social license / public involvement, government relations, project management, crisis management, event production and media outreach. The team’s technical skills include creative graphic and website design, event promotions and full-scale marketing activities. The team’s client lists combine services to city governments, non-profit agencies, industry leaders in transportation, architecture, engineering, construction, environmental services, utilities, energy production and manufacturing.
The Merchant Strategy is certified DBE by the Florida Department of Transportation and SBE by Palm Beach County, Florida, the South Florida Water Management District, and the City of West Palm Beach and MBE by the Palm Beach and Broward County School Districts and the State of Florida. Additionally, we are certified WBE by Woman’s Business Enterprise National Council.